Wikipedia defines an internet meme as “a catchphrase or concept that spreads in a faddish way from person to person via the Internet.” The content may be a joke, rumor, website, image, videogame or story. Meme traditionally have spread through word of mouth communication. Invention of press and technological inventions as radio and television allowed much faster memetic transmission. Though internet provides memes ground in order to transmit more effectively and efficiently.
Internet made this world a global village. It provides way to post and access information from anywhere and everywhere. It also provides vast information storehouses which can be accessed simultaneously only with few clicks. So internet provided furtile ground for memes transmission.
Internet memes may spread by any using any method such as blog, email, social networking sites. Messageboards and newsgroups are also popular because they allow a simple method by which people can share their information their memes – with internet users.
Internet memes is often used by e-stores, as it help to study consumer behaviour and identify upcoming fashions and trends. In e-store if you are not able to identify what is upcoming trend and what customer wants then you may start loosing customers, so memes has to be studied very carefully.
Some popular Internet Memes are-
- Lolcats
- All Your Base
- Kikia
and many others.
